Behind the Scenes of Sail250® Virginia: Public Relations & Storytelling at Scale
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About this event
Join PRSA Hampton Roads for a breakfast panel presentation featuring a behind-the-scenes look at the public relations activities behind Sail250® Virginia, one of the region’s most high-profile and complex special events.
Sail250® Virginia is the Commonwealth's largest commemoration of America's 250th anniversary, a once-in-a-generation event with international reach and local complexity. Now with fewer than 50 days to go, hear from some of the local communicators behind this landmark occasion, their plans for storytelling, messaging and media relations across print, broadcast and digital channels, and engagement at scale.
Whether you work in public relations, marketing or community engagement, you'll come away with a real-world perspective on what it takes to manage the communications efforts to bring this international maritime event to life in Hampton Roads.
Speakers
- Kevin Gaydosh, APR, PRSA Fellow, PR consultant for Sail250® Virginia
- Jordan Lett, Norfolk Festevents Ltd., Norfolk Harborfest 50th Anniversary
- Yuri Milligan, Hampton CVB, Sail Virginiasm Affiliate Harbor
- Thomas Becher, APR, Hampton Roads Transit (Moderator)
Reserve your seat today to learn how one of the region’s most anticipated events is being brought
to life through strategic communications.
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